Maureen has worked for many years in the advertising industry, first as agency art director, and later as a creative director and head of art.

She began directing advertising commercials in 2008. Her previous experience helps in creating a good team with the creatives and collaborate improving the scripts, some of them with great storytelling and sense of humour. Her passion for photography and aesthetics reflects on her distinct visual style. Because of this, she has become one of the most renowned women directors in Argentina, who works with the finest advertising agencies.